Make it Iconic: How Visual Brand Language Translates to Consumer Loyalty

Walk into any store or scroll through the ads on social media and it’s clear that consumer products are vying for your attention like never before. Branding, logos, iconography, typography—they’re…

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nutribullet Ultra blender wins coveted Red Dot Award

Boston-based design firm Motiv is thrilled to announce their client nutribullet® has received the prestigious and coveted Red Dot Award for Product Design for the Ultra blender. The Ultra expands…

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The Big Reveal – How Motiv Pushed Innovation Farther

Take a glance at any ceiling in virtually any classroom or corporate office around the world, and you’re bound to see ceiling tiles. Thousands of them. And plenty of those…

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INSIGHTS & INNOVATIONS: An Interview with Laurence Lee of Simatelex

At Motiv, we’re deeply engrained in the world of consumer products—from design and engineering to packaging and marketing. For years, Simatelex has been a valued client, partnering with Motiv to…

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