Over the past 75 years, The National Hardware Show has been a great way to remain up-to-date on the hardware and home improvement industry; to gain a first-hand perspective on…
Very often, a new product isn’t celebrated for its beauty, innovation or enduring design when it’s first launched. It can take years for consumers to recognize a product as a…
The Kitchen & Bath Industry Show (KBIS) – held concurrently with the International Builders’ Show (IBS) – is a “must attend” event for Motiv each year. It’s an opportunity for…
Consumer robot technology has taken a giant leap forward, with iRobot’s introduction of its new Braava jet™ mopping robot, that automatically selects wet mopping, damp sweeping or dry sweeping to…
Most small and medium-sized manufacturers, regardless of the product category, simply don’t have the financial resources to support sustained advertising/promotional campaigns. In terms of establishing brand awareness and driving top-of-mind…